UGC Creator & Influencer

UGC that converts —
in four languages, for global brands

Hire a multi-language UGC creator (EN · DE · RU · PL). Briefed Monday → cuts by Friday. Trusted by L'Oréal, Maybelline, TEMU, Wolt, Sofatutor.

15K
Instagram
5K+
TikTok
4
Languages
UGC content preview
Intro
UGC content preview
Brands I've created content for

Where my work has shipped

Olga Lapotta, UGC creator and influencer
About

Authentic content, real results

I'm a UGC creator near Hamburg. Engineer by training — I think in funnels and KPIs before I think in shots.

My focus is short-form content across TikTok, Instagram & YouTube Shorts, high-converting UGC ads and storytelling that captures attention and turns viewers into customers. Every creative is built around a hook that earns the first three seconds and a structure that closes with intent.

I've delivered work for beauty giants like L'Oréal and Maybelline, lifestyle brands like Wolt and Cabaia, and app & tech brands like Sofatutor, SumUp and Shopback — combining creative instinct with performance thinking so your media team has winning variants to scale.

— My method —

Hook. Story. Conversion.

Selected performance

Numbers from recent campaigns

636K
Views
Femtasy
Brand storytelling
189K
Views
Shopback
Cashback campaign
122K
Views
Shopback
Cashback demo
57K
Views
Lifesum
App UGC
What brands say

Words from my clients

Real feedback from brand and performance teams I've partnered with. Honest, specific, and about the one thing that matters: results.

Thank you for the great UGC work — you really delivered an amazing job and we're so happy with the result.

F
femtasy
Brand Team

Your filming technique is excellent and your on-camera delivery is outstanding. Looking forward to a great collaboration.

W
Windboss
Brand Team

A creator who speaks four languages fluently saved us weeks of coordination. Same creative DNA across all campaigns: in German, English and Polish. A massive win for our team.

A
Anna L.
Growth Lead, App
What I do

Services built for scale

From a single hero ad to a multi-variant testing pack — every deliverable is built to perform on paid media and organic feeds alike.

01 / UGC

UGC videos — ads & organic

Authentic short-form content built around hooks that stop the scroll and structures that convert. Horizontal & vertical, native to platform.

02 / Short-form

TikTok, Reels & Shorts

Platform-native content optimized for each algorithm — TikTok hooks, Reels pacing, YouTube Shorts retention. One shoot, three formats.

03 / Product

Demos & testimonials

Product demos, transformations, before/after reveals and honest testimonials that build trust and drive direct sales.

04 / Digital

App & digital product content

Feature-driven storytelling for apps, SaaS and digital tools — showing problem, solution and feature benefits in 15–45 seconds.

05 / Scale

Multi-variant ad packs

Multiple hooks, cuts and creative variants in one production — so your media team has winners to test, scale and refresh creative fatigue.

06 / Voice

Voiceover & conversion copy

Voiceovers in EN / DE / RU / PL, plus on-screen text built for retention and CTA clarity.

Investment

Projects start from €250

Single UGC video from €250 · 3-video bundle from €700 · 5-video bundle from €1 150. Custom packages for paid usage, multilingual rollouts and monthly retainers.

Request a tailored quote
Why brands work with me

Creative that performs

Four reasons performance marketers and brand teams keep coming back.

01

High-converting creative DNA

Every piece is built on hook-first storytelling, proven retention structures and CTAs that actually close. Creative that sells, not just looks good.

02

Cross-category experience

Deep reps across beauty, lifestyle, fashion, apps and digital services — so I understand category norms, trust-builders and conversion triggers.

03

Four languages, one creator

EN · DE · RU · PL delivered natively. One brief, multiple market rollouts — without sourcing and briefing separate creators for each locale.

04

Fast, reliable, brief-friendly

Reply within 24h. Clear deliverables, predictable timelines, easy revisions. Production you can actually plan a media flight around.

How it works

From brief to winning asset

Simple, transparent and built around your media calendar.

Brief & alignment

You share the product, goals and target audience. We align on hooks, angles, CTAs and deliverable format. I confirm timeline within 24 hours.

Shoot & produce

I shoot multiple hooks, cuts and variants in a single production — so you get a testing pack, not a single asset. Native sound, native lighting, native vibe.

Deliver & iterate

Raw + edited files delivered ready for paid and organic. One round of revisions included. Winners get refreshed before creative fatigue hits.

Frequently asked

Quick answers

Everything brand managers usually want to know — answered upfront.

In which languages do you create UGC content?

I produce UGC content in four languages: German, English, Russian and Polish — all at fluent level. This makes me a fit for international brands launching in DACH, CEE or English-speaking markets without needing separate creators per region.

Which content categories do you specialize in?

My main niches are beauty, lifestyle, mobile apps and family/EdTech. Past collaborations include L'Oréal, Maybelline, TEMU, Wolt, Sofatutor, SumUp, Lifesum, Cabaia, Bling, Bloomify, Smilory, Femtasy and Shopback. I primarily produce vertical video for paid social, organic Reels/TikToks, and product showcases.

How long does a typical UGC project take?

From confirmed brief to delivered raw + edited files, most projects ship in 5–10 working days. I confirm timeline within 24 hours of receiving a brief and adjust the schedule around your media plan or launch date.

What deliverables do I get?

Each production includes multiple hooks, cuts and variants — not a single asset. You get raw footage plus edited files in vertical format (9:16) ready for paid social and organic posting. One round of revisions is included. I shoot with native sound, native lighting and platform-native aesthetics.

Do you write the scripts or do I send a brief?

Both work. I can take your brief and align on hooks, angles and CTAs together, or develop the script from scratch based on your goals and target audience. Strong UGC needs strong hooks, so I always pitch alternative angles before shooting.

How do I start a collaboration?

Send a short brief via email to info@lapotta.com with the brand, product, goals (paid ads / organic / launch), timeline and language(s) needed. I usually reply within 24 hours with a quick read on fit, scope and price.

How quickly do you reply to a brief?

Within 24 hours, every brief confirmed. No "still checking my calendar" for a week. If I'm booked out, you get a clear next-available slot — not silence.

Do I get usage rights — can I run the UGC as paid ads?

Yes. Standard packages include organic + paid usage rights for 12 months. Whitelisting and Meta/TikTok Spark Ads available on request.

UGC creator vs influencer — what's the difference?

UGC is native-feeling content for your brand channels (ads, organic feeds). Influencer is paid placement on their channel. I deliver UGC — usage rights to you, no creator-account dependency.

How many UGC variants should I order for ad testing?

For Meta or TikTok ad testing, 3–5 variants minimum (different hooks, openers, CTAs). Every package ships with multiple hooks per shoot so your media buyer has A/B material on day one.

What is UGC (user-generated content)?

UGC is authentic, creator-made video or photo content that feels native to social feeds — not polished studio ads. Brands run it as paid ads on Meta and TikTok or as organic posts. I produce the UGC and hand you the usage rights.

Let's work together

Got a product
worth showing off?

Tell me about your brand, the goals and the timeline. I usually reply within 24 hours with a quick read on fit, scope and price.

Currently booking new projects Usually replies within 24h EN · DE · RU · PL